Content Explorer

Content Explorer is where you build, edit, explore, and update collections. Content explorer is the content parallel to audience explorer.   This tool allows you to [...]

Content Collections

A collection is a grouping of content profiles in Hum, based on filters you apply.   Collections can be built using Content Explorer. They can contain […]

Content Profiles

The Profiles tab will bring up a large list of content profiles. These profiles will default to being sorted by engagement score, but can be sorted […]

Content Profile Metrics

There are many different metrics on content profiles to help inform how people are interacting with content in a more detailed way. The most common metrics […]

Keywords

The Keywords tab will bring up a large list of keywords that have been attributed to all content profiles – this can be either from set […]