As you add integrations, the number of profile fields can be overwhelming making it difficult to find specific fields in audience explorer or on a profile. This advanced admin tool allows you to categorize and organize the integrated fields you care about most.
For example: You can create categories for “Career” with fields such as Job Title, Career Stage, Organization, Industry, Years Experience
The categories you create here will be reflected in the demographics on an audience profile & the demographics filter in audience explorer
How to customize demographic options
1. If you these settings have been previously configured, you’ll see the categories in the “Select Demographics” dropdown.
2. Click on Settings
3. Click on AUDIENCE
4. Click on ADD CATEGORY
5. Type in a category name
6. Drag fields from the list on the left into the gray box
You can reorder the fields within categories by dragging them around
7. You can reorder the categories by clicking the arrows on the left side of the category
8. Click on SAVE CHANGES
9. Changes will be reflected in Audience Explorer under “Select Demographic” dropdown
10. Click on Select Demographic
Created with Tango.us