Customize the weight of actions profiles take with your content
This is an advanced setting that allows admin users in the Hum dashboard to customize the weight of actions that contribute to audience, content, and keyword engagement scores based on your business priorities.
For example: If a profile registers for an event, that’s a higher level of engagement than a pageview so you would assign higher points. However if that user doesn’t show up to the event (event_no_show), you may want to assign that negative points.
NEW Display name: There is a new field that allows you to edit the display name for each event. The display name will be reflected throughout the dashboard when referencing that event.
You can add new metrics here but you’ll need to contact your account manager to complete set up
